As part of our corporate social responsibility to the community, we have teamed up with Food from the Heart during the festive season to allow shoppers to contribute non-perishable groceries and general items to the less fortunate.
The first of the collaboration started with Food from the Heart at Giant Tampines during the Christmas season and the response was overwhelming even if it was only a weekend collection. Recognising that Chinese New Year is an important festival in Singapore, this charity collection drive expanded to another hypermarket located in the West, Giant IMM. Shoppers could make their contributions at Giant Tampines and Giant IMM every day. All gifts contibuted went to their beneficiaries.